AI Is Helping CRE Brokers Give Better Holiday Gifts

Commercial Real Estate Brokerage

Author

Franco Faraudo
December 10, 2025

Propmodo Technology

By Franco Faraudo · December 10, 2025

Greetings,

We’re beginning to see the effects of the recent DOJ settlement with RealPage. The fines were small, but the message was clear: real estate software firms are now on the federal government’s radar. The FTC has since issued warning letters to 13 property-management software providers, signaling closer oversight of data use and consumer practices across PropTech. The move shows the agency is ready to enforce compliance and prevent technology, especially rent algorithms and data handling, from enabling unfair or deceptive behavior.

This week we’re looking at how smarter tools are reshaping CRE brokerage, giving teams clearer visibility into their deals and helping them avoid the small misses that turn into lost clients. AI is already changing day-to-day work — from tools that personalize holiday gifts for hundreds of contacts at once to custom models that catch the last 10 percent of detail in a complex lease that generic software often misses. Together, these upgrades are pushing brokerages toward more proactive client service, cleaner workflows, and a real competitive edge.

Let’s go!

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Commercial Real Estate Brokerage

AI Is Helping CRE Brokers Give Better Holiday Gifts

As commercial real estate brokers navigate holiday gifting in a competitive and relationship-driven business, AI-powered platforms are enabling more personalized, meaningful gifts that strengthen client bonds and streamline gift delivery at scale.

https://propmodo.com/ai-is-helping-cre-brokers-give-better-holiday-gifts/

Don’t Lose the Last 10%: Why Custom AI in Commercial Real Estate Is the Competitive Edge

Commercial real estate is turning to AI to eliminate data-entry bottlenecks and close deals faster, but only customized, CRE-specific systems deliver the accuracy, security, and adoption needed to support complex brokerage workflows.

https://propmodo.com/dont-lose-the-last-10-why-custom-ai-in-commercial-real-estate-is-the-competitive-edge/

Bytes

🛍️ Buy with AI
A recent report from the U.S. Government Accountability Office shows that AI is having a growing influence on how people purchase their homes.

💰 Tapped in
Hometap, a platform offering alternative home equity solutions, announced a new financing round, bringing its total deployment to over $2.3 billion.

🥵 Underwritten
The AI-powered real estate underwriting software Diald AI has received $3.75 million in funding to help support its growth.

Overheard

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Office-to-residential conversions often succeed or fail based on the facade. Updating windows, cladding, and mechanical integration determines performance, cost, and timeline for bringing new residential units to market.

https://propmodo.com/why-the-facade-often-decides-the-fate-of-office-to-residential-conversions/

The Real Bottleneck in America’s AI Boom Isn’t Chips, It’s Power

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https://propmodo.com/the-real-bottleneck-in-americas-ai-boom-isnt-chips-its-power/

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https://propmodo.com/the-tools-helping-owners-see-real-time-build-costs-at-the-unit-level/

Propmodo Technology is edited by Franco Faraudo with contributions from readers like you and the Propmodo team.

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